Email Marketing
Email marketing is a highly effective digital marketing strategy for sending emails to prospects and customers. Effective marketing emails convert prospects into customers and turn one-time buyers into loyal, raving fans.
Customer Journeys
Create personalized, automated marketing workflows for each of your customers.
Send Time Optimization
Take out the guesswork and automatically send emails at the best time, every time.
Transactional Email
Send trigger-based messages about purchases and account activity using our API.
All Automation Features
Visual journeys, custom triggers, scheduling tools, pre-built automations, and more.
Automations that are always on -even when you're off
Never miss an opportunity to connect with people when it matters, so you can turn shoppers into loyal customers.
Marketing emails
These are usually informational or promotional messages sent to people who asked you to keep them updated, such as prospects, clients, reporters, vendors, affiliates, etc. Marketing emails encompass a variety of content, but most are used to send newsletters, sales promotions.
Transactional emails
This type of email is usually automated and triggered by your customers’ activities. Examples of transactional emails include welcome messages, order tracking, received payments, registration confirmations, etc.
Operational emails
These are emails with important information about your business, such as holiday closures, maintenance plans, or changes to your service availability. It’s tempting to skip an operational email if you think it won’t impact your sales, but it’s important to be consistent for the sake of trust, engagement, and thoroughness.